Market Research for Pharmaceutical Company
A Fortune 100 Pharmaceutical Company needed an expert to conduct competitive benchmarking analysis for entrance into a new product market.
Working with Catalant
The expert, Managing Partner at Reclaim Medical, had extensive industry experience over a long career at Kodu Care, Acadia Healthcare, Health System Review and Medtronic.
The expert was tasked with delivering Medical Differentiation Index analysis on the safety and efficacy of the competitive landscape on two major indications for a new product across a ten drug comparison.
The client was able to successfully enter a new product market being armed with all relevant competitive information due to the expert’s deep product and industry research.
The Fortune 100 client would have originally spent $35K on a similar project from an incumbent firm provider. By using the Catalant Expert Marketplace, the client was able to connect quickly with previously untapped, top-tier talent at 43% savings ($20K).