This article originally appeared on Entrepreneur:
Article written by Catalant’s Co-CEO & Co-Founder: Rob Biederman
The rise of innovation consultancies has underscored this shift in mindset. But the talent space is wildly crowded right now, and a lot of vendors make impressive claims to their clients and prospects. It’s perhaps unsurprising that many “pure innovation firms” have been acquired over the past year and that the trend has even invaded firms serving the federal sector.
How do consultants emerge from the crowd as qualified partners worthy of trust? It all comes down to their ability to convince clients that they’re relevant, credible and differentiated…