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Promotional Sensitivity Analysis
Business Unit: PBG / Oncology
Client: Kathleen Keenoy
A U.S. Oncology brand team was looking for a consultant to conduct a promotional sensitivity analysis to help inform the appropriate level of investment and promotion for 2021.
A small firm of former ZS Associates consultants created a master database at the HCP level with promotions over time; the firm conducted a retro/prospective evaluation and provided recommendations on promotional activity.
Two other Oncology brand teams leveraged the same firm for similar project scopes after this initial engagement.
Oncology – U.S. Biosimilars Brand Management & Launch Excellence
Client: Monika Smith
As the U.S. biosimilars portfolio prepared for a new indication and new formulation launch over six months, the team needed additional bandwidth to meet the timelines for the launches.
Through Expertise On Demand, the team quickly engaged an experienced pharma consultant who has experience working on 20+ launches, primarily in Oncology. The consultant directly supported the Portfolio Director with strategic planning, tactical pull-through, agency/vendor oversight and management, ad hoc strategic support for the portfolio.
Real World Evidence Oncology Org – Transformation and Growth
Business Unit: P&HI / Real World Evidence
Client: Lauren Becnel
The Real World Evidence Oncology team was undergoing an organization-wide effort to adapt to rapidly evolving RWE environment and needed a strategic project manager to engage with a cross-functional group of internal stakeholders. Through Expertise On Demand, the team brought on pharmaceutical strategy consultant to organize the newly formed committee and drive towards an aligned RWD strategy. The consultant created project charter, governance team & process, strategy development, communications and reporting, and evaluated ~25 external companies as potential partners, leading to one equity investment and several multi-year development partnerships.
Over the next 24 months, the Global RWE lead engaged two program/alliance managers to oversee various strategic projects as the group scales. This included assessing potential partnerships, new data and tool rollouts, process design, and partnership governance support. The team also engaged a Business Analyst to support the Program Managers, business partners, and internal committees, as well as a Technical Trainer to work with the technical partners, understand data and tools provided to deliver training to Pfizer colleagues
Change Management & Experience Design for HR Services Optimization
Business Unit: HR Operations
Client: Julie-Ann Leblanc
HR Operations Experience Design team brought on several change management and communications consultants to support various phases of the HR Service Delivery Optimization initiative over 18 months. Through Expertise On Demand, the client was able to quickly access user experience, change management, and process improvement expertise as the project moved forward.
Market Development Framework Refresh
Business Unit: PBG / Vaccines
Client: Tony Sarraino
Commercial development team was revisiting the strategic framework developed by BCG that had guided the thinking over the past few years. The team was looking for a consultant to revise the strategy, review strategic initiatives that were underway, and consider new initiatives for the next 3-5 years.
The team engaged a former BCG consultant with direct experience working with large amounts of market data/knowledge to create strategies based on customized frameworks.
Hospital Marketing Product Launch
Business Unit: PBG / HBU
Client: Duke Doshi
Two consultants with prior SCIg launch experience supported the U.S. Cutaquig team with go-to-market strategy development and launch activities
Scope included GTM strategy development, creation of brand strategic plan and tactics promotional material creation/review, market research assessment, KOL & advocacy group engagement; consultants provided guidance on product portfolio and lifecycle management as needed
PMO Set-up and Maintenance
Business Unit: PBG / Rare Disease
Client: David Norris
With multiple upcoming gene therapy launches, the Rare Disease New Product Planning team needed a consultant to help further develop a detailed launch plan and establish a PMO for gene therapy launches. The team engaged a consultant who had supported another project at Pfizer and was able to quickly ramp within RD.
The consultant created a standardized launch platform to be used for multiple therapies in the portfolio, operationalized the launch plan with detailed execution steps, and provided ongoing PMO support.
Client: Flavio Frei
Vaccines global commercial franchise developing strategy had limited visibility into military market and requested an assessment on global military & policy landscape. The team engaged a former Deloitte consultant with a background working as a national security analyst for the Middle East and direct experience working with Army RFPs.
Project scope included competitive landscape analysis, narrowing of markets & assessment of business environments, and strategic recommendations that helped shape the franchise strategy.
Supply Chain Net Working Capital Optimization
A Fortune 500 industrials company’s chief strategy officer needed help optimizing their supply chain to reduce inventory to improve net working capital.
Working with Catalant
The client was able to build a custom team of experts tailored to their specific needs without the overhead of a traditional consulting firm, resulting in an estimated $900K in savings.
Manufacturing Operations and Process Improvement
To reduce waste at one of its factory sites, a multinational manufacturing company needed help automating the aggregation and analysis of data from multiple software systems.
The expert was able to deliver timely results at an estimated savings of 40% — roughly $14,000 — when compared to traditional consulting.
Product Distribution PMO
A Fortune 500 pharmaceutical company needed a project manager to help run a collaboration with a retail pharmacy to implement technology for product distribution.
The expert was able to support the technical collaboration at an estimated savings of 30% — around $60,000 — versus traditional consulting.
Online Retail Partnerships Strategy
A global household products maker needed a consultant to help create a strategy for online retail partnerships.
Getting the right expert on the right work quickly saved the client roughly $15,000 versus traditional consulting.
Customer Experience Team Project Manager
A large apparel and footwear company needed a remote project manager for its customer experience team.
At a 40% discount versus traditional consulting firms, the company was able to quickly hire a highly-qualified expert while saving an estimated $6,000.
Customer Loyalty Program Transformation
A national luxury retailer needed an experienced consultant to support a customer loyalty program transformation.
The value of a new loyalty program will pay off for years to come. Hiring an independent expert from Catalant at 40% savings versus traditional consulting saved the company an estimated $80,000 in the process.
CPG Field Sales Strategy Refinement
The regional arm of a global CPG company needed an expert with knowledge of Canada’s CPG retail landscape to help refine a field sales strategy for the Canadian market.
At an estimated 40% savings versus traditional consulting, the client was able to save roughly $120,000.
European D2C Launch PMO Leader
The VP of D2C of a Fortune 500 global FMCG needed a skilled PMO to manage a D2C launch in several European markets.
The expert was able to provide continuous program management at an estimated savings of 30% — around $115,000 — when compared to traditional consulting.
New Product Launch PMO
A Fortune 500 pharmaceutical company needed a consultant for PMO creation and maintenance for a new product launch.
The client was able to quickly stand up a PMO in 6 weeks. At a 30% discount versus traditional consulting firms, the company was able to hire a highly-qualified PMO leader through Catalant’s Expert Marketplace while saving an estimated $65,000.
Supply Chain Transformation PMO
A Fortune 500 global FMCG company needed a PMO to manage a supply chain finance transformation with a focus on governance and controls.
The expert was able to support the transformation at an estimated savings of 30% — around $20,000 — when compared to traditional consulting.
New Product Technology Analysis
A Fortune 500 global FMCG company needed a skilled consultant to assess new technologies to support the development of a new product.
The expert delivered technology recommendations in just a few months, and at an average savings of 40% — around $100,000 — versus traditional consulting.
Scrum Master to Help Organize New Business Lines
A team within AB InBev focused on expanding growth of new products in North America was looking to work in an agile way. They were seeking 1-2 additional scrum masters to own the agile scrum framework as a methodology for helping teams deliver products, taking ownership of scrum routines that are foundational to agile delivery and how work is delivered.
By using the Catalant Expert Marketplace, AB InBev was able to avoid the expense of a typical project management consulting engagement, saving approximately $57,000 or roughly 40% of the typical cost. They also were to avoid the cost of an additional scrum master.
AB InBev was looking for an expert to support the build and execution of a change management framework for its corporate venture capital arm. The work called for detailing the stakeholders, risk factors, and timeline of the work, in addition to project management that required anticipating the needs of various stakeholders and proactively scheduling meetings to meet aggressive deadlines.
By using the Catalant Expert Marketplace, AB InBev was able to avoid expense on a traditional team-based consulting engagement, saving nearly $47,000 or approximately 70% of the typical cost.
Product Strategy Development
The company was looking for support in building business cases and testing for new health care products and solutions.
By using the Catalant Expert Marketplace, the client was able to avoid bandwidth constraints and connect quickly with experienced external talent at 40% savings ($20K).
Pricing Transformation Strategy
The company was looking for several consultants to provide research and analysis of retail pharmacy pricing opportunities and challenges.
The company selected 3 independent consultants:
By using the Catalant Expert Marketplace, the client was able to build a tailored team of experts to fill their specific capability needs without the overhead of a traditional consulting firm.
Cloud Market Research
The company was looking for an outside firm to help them understand how enterprises make the decision to move from public to private clouds.
By using the Catalant Expert Marketplace, the client was able to connect quickly with experienced external talent at 40% savings ($100K).
New Business Lines Strategy
The company was looking for an experienced strategy consultant to evaluate several dozen third party tools with leading positions in data center infrastructure management to understand capabilities, strengths, and challenges.
By using the Catalant Expert Marketplace, the client was able to avoid bandwidth constraints and connect quickly with experienced external talent at 40% savings ($35K).
Retail Partnership Landscape and Roadmap
The company was looking for support in creating an actionable roadmap for potential partnerships in home delivery.
By using the Catalant Expert Marketplace, the client was able to connect quickly with experienced external talent to cover a capability gap.
New Product Marketing Activation Consultant
The company was looking for support in managing marketing activation activities during the initial product launches and pilots for a new eCommerce service.
By using the Catalant Expert Marketplace, the client was able to connect quickly with experienced external talent at 40% savings ($87K).
Product Portfolio Team Data Analyst
The Consumer Health team was looking for support in data reporting, automation, & analytics to drive the portfolio decision making process.
By using the Catalant Expert Marketplace, the client was able to connect quickly with experienced external talent at 40% savings ($37K).
Innovation Product Portfolio Consultant
The International Region VP of Innovation was looking for support in managing the product portfolio for the region and implementing best practices for portfolio management.
By using the Catalant Expert Marketplace, the client was able to connect quickly with high caliber, external talent at 30% savings ($50K).
Marketing ecosystem process mapping
The marketing organization was looking for an experienced marketing consultant to map the current state and design the future state of an end-to-end marketing operations ecosystem.
The client would have originally spent $70K on a similar project from an incumbent firm provider. By using the Catalant Expert Marketplace, the client was able to connect quickly with top tier, flexible talent at 65% savings ($24K).
The marketing organization was looking for an experienced agile marketing coach to train marketing directors to use AB testing, agile principles, and campaign orchestration.
By using the Catalant Expert Marketplace, the client was able to connect quickly with highly experienced external talent at 40% savings ($120K).
PM for population health initiative
A Fortune 100 Consumer Goods Company needed an expert to develop employee engagement branding support for communication of a new initiative.
Thank you for contacting us. A member of the Catalant team will be in touch shortly. We look forward to speaking with you!
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